« Palm Oil: Up, Down, or Something | Main | Latest CDS Data: Next Weather. Seven Days »

Latest Stories

• Palm Pre, Plus Roger and Me
• You Say “Recession”, I Say “Recovery”, etc.
• Quote du Jour: Marc Rich
• South Korea Arrests Barry Ritholtz
• Afternoon Reading 01/08/09

November 16, 2008

Yellow Pages Buyout Bust

Was the 2002 yellow pages buyout boom the most awesomely mistimed private equity move ever? Okay, that’s saying a lot, but still: Buying such services for their ad revenue just as the yellow pages business blew up in the face of search (read: Google) ubiquity has turned out badly. This Internet thing turns out not to be a fad.

Check the following Google News timeline of the rise and fall of yellow pages buyout interest, and then go read this WSJ story on the subject.

Sphere It   |   Digg it   |   Bookmark it   |   Stumble it   |   Facebook it