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April 3, 2008
It's Matt Drudge's World. We Just Blog in It.
Eye-popping traffic stats from Matt Drudge's Drudge Report in the just-completed March period.
Granted, Matt plays some page reload games, but this is still staggering stuff, especially the consecutive month and year-over-year growth. It's apparently still Matt Drudge's traffic world -- we just blog in it.THANKS FOR MAKING MARCH '08 THE BIGGEST MONTH IN THE DRUDGEREPORT'S 13 YEAR HISTORY! MAIN PAGE LOADED 590,943,577 TIMES... TOPS MARCH 2007'S 425,371,511... TOPS MARCH 2006'S 287,443,312
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I think we should give a little less credit to this staggering statistic. The proliferation of tabbed browsers in IE and Firefox mean that tabs can reload 100 times in a day that the page is only viewed once.
Looks like he's smarting after the recent numbers from HuffPo
http://kara.allthingsd.com/20080321/arianna-bests-drudge/
;)
"tabs can reload 100 times in a day" ... are you kidding? I often open Drudge's site, open links from there in other tabs, and leave his page open for hours or even DAYS at a time. At his bloated once-every-three-minutes refresh rate (I know how to refresh a page for myself, thank you), I'm personally probably responsible for about half of his 590 million "loads". And NOTICE that he doesn't state his numbers in terms of "unique visitors," as most sites do and which is easy to track. What a phony he is.
According to comScore (for what that's worth of course), he got about 1.6 million uniques in Feb 08.
Interestingly, they only put his page views at 96 million (keep in mind one it's panel based, and two this is Feb data - March isn't out yet).
the reason why Drudge's numbers are only semi-bogus is because most people quickly move on to the content via the links or just scan the headlines. Unless someone intentionally leaves the window open there is not enough time to refresh the pages views incessantly.