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December 16, 2007

Primetime Under Pressure

The NY Post piece today on the collapse of primetime television is worth more thought and consideration. In particular, the comments from GE's Jeff Immelt on the financial future of television -- "the TV network business has to change, and will change" -- are striking.

Granted, we all know about the collapse of primetime, but NBC returning upfront ad money is such big news.

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