Tesla, Chrysler amd the Rebirth of Autos
I'm sure I won't be the only to be intrigued by the juxtaposition of Daimler paying Cerberus almost a billion dollars to take Chrysler off its hands today; and last Friday's announcement that Tesla Motors had raised another $45-million. The comparison could hardly be more stark.Some cynics will say that no-one ever learns, and that the auto industry, like airlines and race horses, remains a plaything for the bored and monied. Optimist that I am, I prefer to think about how a new auto industry is already emerging, in fits and starts, from the ashes of the old one.
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