â€œIn the past, consumers replaced their PCâ€™s every 3 years and their televisions roughly every decade. Is this trend poised to reverse? Hint: Yes.â€
I have taken to calling this hypothesis the “Cuban Switch”, echoing Nicholas Negroponte’s famous view about a flip-over from wired to wireless networks. In this variant, of course, the switch is from computers to TVs.
Anyone buy the Cuban Switch? I am surprisingly, at least to non-TV-watching me, sympathetic to the idea. Then again, looking at my own behavior, I have replaced two TVs in the last two years, while not replacing my main home desktop computer. But I’m not planning on replacing either TV again any time soon.