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Teens and iPhone

Some useful stats on music/media markets from a new Piper Jaffray teen shopping survey:

In addition, students were asked about their buying habits of MP3 players and online music. Of those students who own a MP3 player, 82 percent indicated that they also own some form of iPod, which is up from 79 percent in fall 2006. For online music services, 89 percent of students indicated that they use iTunes, slightly down from 91 percent in fall 2006. In total, 84 percent of the students had heard of Apple's iPhone and 25 percent said they would pay $500 for the iPhone.

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