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March 27, 2007
U.S. Mobile Phone Growth En Fuego
According to some new research, the U.S. mobile musicphone market is en fuego:While the United States lags these markets, with only 17 percent, or 33 million, of mobile subscribers owning a musicphone, it has shown impressive growth in the past year: a 385 percent increase from January 2006 to January 2007.Nice news for iPhone boosters.
[via M:Metrics]
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17% own music capable mobile phones, doesn't mean they're all using that function. In the UK at least most phones do music, a hell of a lot of people still have iPods.
This could be viewed negatively as well. There are a lot of alternatives already, people are using them, and a 17% installed based is much larger than Apple plans on selling in the near term.
I think people underestimate what a hard market this is to crack. Let's say the iPhone is all it's cracked up to be but the signal reception (a very tricky thing to get right when you've loaded up a phone with so many other features) blows. Then what? Another year of design?