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May 30, 2006
McKinsey Messes with Media
It apparently wasn't enough for the management consultants at McKinsey to mess up life at Ebay -- it wrongly told the company back in 2003 that Google wouldn't get into payments and online commerce -- it now wants to do the same thing to online advertising and media companies:McKinsey, the management consultancy, is understood to have asked senior executives from old and new media groups alike -- from Yahoo to YouTube -- to a session with advertising agencies to discuss ways of turning the hugely popular internet sites containing photos, videos, blogs and other user-generated content into viable media businesses.
The meeting, which could take place in New York within the next month but no date has been finalised.In McKinsey space no-one can hear you scream.
[via FT]
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Yup, the one and same, Brian. I should have mentioned that earlier bit of economic adventuring in the original post, so I"m glad you brought it up.
Click on my name above for a link to the Article mentioned above in comment #1.
Paul,
Here is a take on management consultants, specifically the McKinsey ones.
http://www.vidlit.com/house
McKinsey never fully epxlained their role with the Enron debacle.
That should be their tagline: "From the folks who brought you Enron!"
i love your motto : "In McKinsey space no-one can hear you scream".
Wasn't mckinsey the same outfit which Enron loved to recruit from and followed their every word? See Gladwell's NYr piece "The Talent Myth": http://gladwell.com/2002/2002_07_22_a_talent.htm