Paul Kedrosky: Tick-Tock on Google IPO

Good tick-tock retrospective piece out on the Google IPO. Here are some highlights:

July 23: David Sheff, author of the Playboy article on Google, e-mailed Google's publicist and told her that the story would appear in the September issue, due to hit newsstands on Aug. 15. Google never asked Playboy to push back the timing of the article ... Back in April, Google never outlined any guidelines or out-of-bounds questions before the interview.
August 16th: It wasn't even that investors weren't bidding within the proposed price range, the banker said. There just weren't enough bids at all. Indeed, one of the smaller banks in the 28-strong syndicate received just one bid for 60,000 Google shares from a company executive, a banker said on condition of anonymity.
August 16th: Brin and Page were upset with Morgan Stanley and CSFB for making the company look arrogant and greedy by having them establish a $30-plus billion valuation.